Yesco Shines at the Grand Bazaar Shops Las Vegas

The Grand Bazaar Shops Las Vegas is a unique shopping and dining experience located at the heart of the famous Strip. Designed by Elkus Manfredi Architects the open air mall features dramatic colors and shaded passageways, emulating those found in historic public markets like Istanbul’s Grand Bazaar and London’s Portobello Road.

YESCO’s involvement with the project was extensive and grew as the design and construction progressed, culminating in a scope of work that included fabricating and installing building facades, canopies, storefront detailing, project signage and lighting integration. The undulating facades and canopies are skinned in multi-colored scales that deliver vibrant and eye-catching scenes during the day and especially at night when illuminated by hundreds of programmable LED fixtures.

Central to the Grand Bazaar Shops’ experience is the Swarovski Midnight Celebration, a three minute, fully immersive program designed to entertain shoppers and passers-by. The showpiece of the production is the YESCO-designed crystal and LED starburst light fixture. With over 1,800 individually programmable points of lights the starburst is perched 14-feet above the store. Hundreds of individually illuminated Swarovski crystal spheres; each positioned at the end of custom fabricated and highly-finished metal rods appear to burst from the center of the star during the nightly shows.

YESCO also fabricated the tall cylindrical color changing light posts that line the open plaza space in the center of the project.

Sam Nicholson, who led the owner’s design and construction team said, “YESCO was a great partner on this project and proved to be capable beyond our original understanding of their company. Their involvement and ‘can do’ approach enabled us to solve many potentially costly puzzles in a short time frame.”

YESCO’s Project Director, Mitch Olorenshaw, who managed the company’s involvement from concept to completion said, “This was a great project for us to be involved in and really highlights the amazing range of resources we have available to us at YESCO. I don’t believe there are many companies out there that would be capable of delivering such a wide variety of architectural, experiential and informational features that communicate and perform automatically through one source of control.”

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YESCO Lights up Las Vegas at the Swarovski Las Vegas Grand Bazaar Shops

With its striking faceted exterior design and stunning crystal starburst, Swarovski is the centerpiece for the brand new Grand Bazaar Shops.

Las Vegas may be known for some of the world’s most dynamic venues; however, Swarovski’s newest boutique at the Grand Bazaar Shops is making quite an impact on the famous Strip.

The Swarovski Midnight Celebration is a three minute, fully immersive program designed to entertain shoppers and passers-by. The centerpiece of the production is the YESCO-designed crystal and LED starburst light fixture. With over 1,800 individually programmable points of lights the starburst is perched 14-feet above the store. Hundreds of individually illuminated Swarovski crystal spheres; each positioned at the end of custom fabricated and highly-finished metal rods appear to burst from the center of the star during the nightly shows.

Swarovski’s Head of Retail Architecture for North America, Morgan McSweeney, said, “Our new Las Vegas store is the first of many new flagship concepts that will synergize the Swarovski brand with dramatic architecture and experiential design features. We could not have found a more comprehensively capable partner than YESCO to help us realize such a complex exterior design and integrate the various programmable components to the level of fit and finish we demand. The crystal starburst represents the very highest level of craftsmanship and technical proficiency and delivers the ‘WOW’ we were seeking.”

The store’s angular and perforated skin was fully fabricated in YESCO’s Las Vegas facility, utilizing a complex square tube metal structure that was designed and engineered in-house with precise attachment points to secure the skin to the base building. Seamlessly integrated into the store façade is a 6mm high-resolution LED display with an angular and faceted design. Hidden beneath the skin is a fully-programmable LED lighting system that projects color coordinated and synchronized lighting sequences through the perforations during evening hours to further enhance the experience. YESCO also fabricated and integrated canopies, lighting and storefronts for other tenants at the Grand Bazaar Shops.

YESCO’s Director of Special Projects, Nick Priest said, “YESCO is known for designing and building Las Vegas’ most iconic signage features and LED displays. Our diverse range of capabilities enables us to take on complex and highly detailed projects. By engaging YESCO to build the entire exterior skin and starburst, Swarovski was able to eliminate much of the coordination difficulty they would have experienced by hiring multiple vendors for each specialized element.”

Photo credit: Laszlo Regos Photography

 
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