2016 Sign & Lighting Service Convention

YESCO’s 2016 Sign & Lighting Service Convention was a huge success! We had 160 attendees representing 97 franchise & company locations throughout North America. In addition, 23 suppliers ranging from sign/graphic supplies, service vehicles, online marketing/SEO, insurance and more participated in our vendor fair. Representatives from the National Association of Lighting Management Companies (NALMCO) and YESCO Electronics, A Samsung Company provided industry specific training to our operators and technicians.

Bill Willis was introduced as our YESCO Franchise Regional Development Manager in Canada. Special tours were given of our facility and completed projects in Las Vegas.

The event culminated with an awards banquet and a special viewing of CBS’s Emmy Award winning series,Undercover Boss, which featured Jeff Young working at a franchise location in Chicago and at the Las Vegas region office.

Thanks to all for making this such wonderful event!

Sign & Lighting Service Convention

The annual YESCO Sign & Lighting Service Convention will be held January 13-16, 2016 at the Luxor Hotel and Casino in Las Vegas, Nevada.  All of our franchisees are invited and encouraged to attend.  Contact Nate Young for details – nyoung@yesco.com.

YESCO Lights Up Belliago Warehouse

A team of YESCO service and lighting experts recently completed a warehouse retrofit for the Bellagio Resort & Casino in Las Vegas.  The project is one of two properties awarded to YESCO from MGM Resorts International to upgrade existing lighting systems in warehouses and dry storage facilities.

“It took awhile to to get used to it but the lighting is brighter and more even.  More importantly, it is easier for the forklift drivers to read packaging labels,” said Will Parks, Bellagio Warehouse Manager.

 

Delta Air Lines Chairman’s Club Welcomes One of Our Own

Delta Air Lines welcomed one  our own into the ranks of its Chairman’s Club, the airline’s most prestigious honor.  Laura Swanson, wife of Lee Gruetter, YESCO Franchising, Director of Training, was recognized by her peers as an employee who embodies Delta values and has distinguished herself with exceptional service to customers and the community.

More than 10,700 nominations were received during the nomination process this year. Each year only 100 employees are selected from the 80,000 Delta employees worldwide. The honorees were named following a rigorous review and selection process by business-unit committee made up of former Chairman’s Club honorees, frontline and management employees.The Chairman’s Club is part of Delta’s commitment to recognizing the people who care for its customers each day and continuing to build a great place to work.

Delta celebrated the 2015 Chairman’s Club honorees at its 19th annual gala at the Delta Flight Museum in Atlanta.  The annual gala allows Delta’s senior leaders to individually recognize honorees for their service. The night began with a walk down the red carpet to the cheers of their colleagues followed by a multi-course dinner and award ceremony.

Congratulations Laura and Lee!IMG_0075

Employee Appreciation Week

Recently, management at each YESCO location took the opportunity to gather employees together for a lunch.  Everyone was presented with a token of appreciation for their hard work and dedication.  Our employees are the best in the sign industry and we look forward to all that we will accomplish together in the future.

A Better Billboard Campaign

Have you seen YESCO’s new outdoor ads?  The dynamic “A Better Billboard” campaign is currently running in all of our markets.  Messages are displayed on 14′ x 48′ digital billboards.

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A Better Billboard

YESCO Supports the American Red Cross Giving Day

GIVING DAY YESCO BILLBOARD (2)

The inaugural American Red Cross Giving Day was held on June 2, 2015. The event was designed to celebrate all the good that the organization and its volunteers do every day. A total of $2.45 million was raised during the 24-hour period.

The fund raiser rallied the public to support the American Red Cross mission to prevent and alleviate human suffering in the face of emergencies by mobilizing the power of volunteers and the generosity of donors.

“We cannot thank YESCO enough for their most generous support of the American Red Cross. Our Giving Day was a huge success exceeding our expectations nationally and locally. The YESCO billboard campaign undoubtedly contributed to that and many supporters commented that they saw the ads,” said Heidi Ruster, American Red Cross Utah Region CEO. YESCO has been and continues to be a wonderful partner statewide and we are profoundly grateful for their support!”

YESCO Shines at the Grand Bazaar Shops Las Vegas The Grand Bazaar Shops Las Vegas is the City’s latest shopping attraction located at the busiest corner of the Las Vegas Strip.

The Grand Bazaar Shops Las Vegas is a unique shopping and dining experience located at the heart of the famous Strip.  Designed by Elkus Manfredi Architects the open air mall features dramatic colors and shaded passageways, emulating those found in historic public markets like Istanbul’s Grand Bazaar and London’s Portobello Road.

YESCO’s involvement with the project was extensive and grew as the design and construction progressed, culminating in a scope of work that included fabricating and installing building facades, canopies, storefront detailing, project signage and lighting integration.  The undulating facades and canopies are skinned in multi-colored scales that deliver vibrant and eye-catching scenes during the day and especially at night when illuminated by hundreds of programmable LED fixtures.

Central to the Grand Bazaar Shops’ experience is the Swarovski Midnight Celebration, a three minute, fully immersive program designed to entertain shoppers and passers-by.  The showpiece of the production is the YESCO-designed crystal and LED starburst light fixture.  With over 1,800 individually programmable points of lights the starburst is perched 14-feet above the store.  Hundreds of individually illuminated Swarovski crystal spheres; each positioned at the end of custom fabricated and highly-finished metal rods appear to burst from the center of the star during the nightly shows.

YESCO also fabricated the tall cylindrical color changing light posts that line the open plaza space in the center of the project.

Sam Nicholson, who led the owner’s design and construction team said, “YESCO was a great partner on this project and proved to be capable beyond our original understanding of their company. Their involvement and ‘can do’ approach enabled us to solve many potentially costly puzzles in a short time frame.”

YESCO’s Project Director, Mitch Olorenshaw, who managed the company’s involvement from concept to completion said, “This was a great project for us to be involved in and really highlights the amazing range of resources we have available to us at YESCO.   I don’t believe there are many companies out there that would be capable of delivering such a wide variety of architectural, experiential and informational features that communicate and perform automatically through one source of control.”