Whenever Jeff Young drives past Allegiant Stadium, he can’t help smiling about his sign company’s contributions to the new venue.
YESCO Custom Electric Signs built the freestanding sign at the east end of the stadium site, which stands more than 120 feet off the ground and features full-color video on both sides of a massive LED screen. It’s visible to those driving on Interstate 15 past the stadium.
“It was night, and the sign was lit with black-and white content,” Young, YESCO’s senior vice president and chief marketing officer, said. “It just knocks my socks off. That is a beautiful facility.”