{"id":14666,"date":"2026-07-09T04:40:00","date_gmt":"2026-07-09T04:40:00","guid":{"rendered":"https:\/\/www.yesco.com\/lasvegas\/?p=14666"},"modified":"2026-07-08T04:43:10","modified_gmt":"2026-07-08T04:43:10","slug":"custom-vinyl-update-for-columbia-sportswear-reverse-channel-letters-in-las-vegas-nevada","status":"publish","type":"post","link":"https:\/\/www.yesco.com\/lasvegas\/custom-vinyl-update-for-columbia-sportswear-reverse-channel-letters-in-las-vegas-nevada\/","title":{"rendered":"Custom Vinyl Update for Columbia Sportswear Reverse Channel Letters in Las Vegas, Nevada"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">YESCO Las Vegas recently completed a retail sign update for Columbia Sportswear at Las Vegas South Premium Outlets. The project included applying Process Blue satin-finish vinyl to the faces of the store\u2019s reverse channel letters, refreshing the sign while maintaining the clean, recognizable look of the Columbia brand.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For retail stores, signage plays a major role in brand consistency and customer recognition. Even small updates like new vinyl faces help keep storefront signage polished, professional, and aligned with national brand standards.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Project Spotlight<\/strong><br><strong>Industry:<\/strong> Retail<br><strong>Sign Type:<\/strong> Reverse Channel Letters<br><strong>Primary Service:<\/strong> Vinyl Face Update<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Project Location<\/strong><br>Las Vegas, Nevada<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Services Performed<\/strong><\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Vinyl graphics installation<\/li>\n\n\n\n<li>Reverse channel letter update<\/li>\n\n\n\n<li>Retail sign maintenance<\/li>\n\n\n\n<li>Brand refresh<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>YESCO Las Vegas recently completed a retail sign update for Columbia Sportswear at Las Vegas South Premium Outlets. The project included applying Process Blue satin-finish vinyl to the faces of the store\u2019s reverse channel letters, refreshing the sign while maintaining the clean, recognizable look of the Columbia brand. For retail stores, signage plays a major [&hellip;]<\/p>\n","protected":false},"author":176,"featured_media":14684,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"rs_blank_template":"","rs_page_bg_color":"","slide_template_v7":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-14666","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"acf":[],"featured_media_global":[],"featured_image_src":{"landsacpe":["https:\/\/www.yesco.com\/lasvegas\/files\/images\/columbia-sportswear-sign-face-illlumination-las-vegas.jpg",1500,2000,false],"list":["https:\/\/www.yesco.com\/lasvegas\/files\/images\/columbia-sportswear-sign-face-illlumination-las-vegas.jpg",1500,2000,false],"medium":["https:\/\/www.yesco.com\/lasvegas\/files\/images\/columbia-sportswear-sign-face-illlumination-las-vegas.jpg",1500,2000,false],"full":["https:\/\/www.yesco.com\/lasvegas\/files\/images\/columbia-sportswear-sign-face-illlumination-las-vegas.jpg",1500,2000,false]},"_links":{"self":[{"href":"https:\/\/www.yesco.com\/lasvegas\/wp-json\/wp\/v2\/posts\/14666","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.yesco.com\/lasvegas\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.yesco.com\/lasvegas\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.yesco.com\/lasvegas\/wp-json\/wp\/v2\/users\/176"}],"replies":[{"embeddable":true,"href":"https:\/\/www.yesco.com\/lasvegas\/wp-json\/wp\/v2\/comments?post=14666"}],"version-history":[{"count":1,"href":"https:\/\/www.yesco.com\/lasvegas\/wp-json\/wp\/v2\/posts\/14666\/revisions"}],"predecessor-version":[{"id":14685,"href":"https:\/\/www.yesco.com\/lasvegas\/wp-json\/wp\/v2\/posts\/14666\/revisions\/14685"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.yesco.com\/lasvegas\/wp-json\/wp\/v2\/media\/14684"}],"wp:attachment":[{"href":"https:\/\/www.yesco.com\/lasvegas\/wp-json\/wp\/v2\/media?parent=14666"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.yesco.com\/lasvegas\/wp-json\/wp\/v2\/categories?post=14666"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.yesco.com\/lasvegas\/wp-json\/wp\/v2\/tags?post=14666"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}