In 1945 YESCO created Las Vegas’ first “spectacular neon sign.” The Boulder Club’s new, cantilevered vertical and marquee sign with thousands of incandescent bulbs and curtains of neon was unique. Casino owners at the Golden Nugget, Horseshoe, Fremont, Mint, Silver Slipper, and Stardust raced to put up even bigger neon displays. “Vegas Vic” became a landmark tourist attraction along “Glitter Gulch.” During the “Golden Age of Neon” YESCO designers created a steady stream of displays at the Dunes, Sahara, Tropicana, El Morocco, and Circus Circus. The company went on to install the Sahara’s 222 1/2 foot free-standing sign and one of the first computerized 4-color message centers at Caesar’s Palace in 1984.
Team YESCO continues to innovate. Some of the company’s innovative creations gracing today’s Las Vegas skyline include the Cosmopolitan, the enormous LED screen at the Harmon Retail Corner, exterior signs at the iconic Golden Steer Steakhouse, programmable lighting illuminating Mandalay Bay Resort and Delano, historic neon signs along Las Vegas Boulevard, amazing displays at the Palms, nearly 4,000 signs at Allegiant Stadium and, of course, the ever cool Fontainebleau marquee. We even had the great honor of restoring the iconic Vegas Vickie sign that serves as the centerpiece of the new Circa Resort and Casino.
We invite you to see more of YESCO’s work at https://www.yesco.com/signs/sign-gallery/