YESCO Announces Executive Leadership Transition
Back row—Josh Young first on the left, Nathan Young third from the left and Ryan Young second from the right.

Ryan P. Young Named President and CEO, Young Electric Sign Company; Joshua M. Young Named President of YESCO Custom Signs and YESCO Sign and Lighting Service

SALT LAKE CITY (June 2021) - YESCO, the 101-year-old company known for creating, repairing and maintaining internationally recognizable signs, announces a transition in leadership, effectively immediately. Fourth-generation family members Ryan, Joshua and Nathan Young have been named to the Young Electric Sign Company board of directors. In addition, Ryan Young has been named president and chief executive officer of Young Electric Sign Company, the parent company of YESCO, while Joshua Young has been appointed president of YESCO Custom Signs and YESCO Sign and Lighting Service.  

“I was bolstered early in my career with the confidence my father had in me to carry this business forward.  I have just as much confidence in the fourth generation to meet the opportunities that await this great organization,” said Thomas Young, Jr., second-generation family member and chairman of the board directors, Young Electric Sign Company.

Prior to his appointment as president and CEO, Ryan Young served as regional vice president of the Rocky Mountain region, where he managed the Salt Lake City facility as well as seven satellite sales and service offices throughout Colorado, Utah, Montana, Northern Nevada and Idaho. He joined the company in 1996. Ryan holds a Bachelor of Arts degree in Economics and a master’s degree in Business Administration from the University of Utah.

Ryan Young replaces Michael Young, president and CEO for the past 33 years. Michael will continue to be active in the company’s day-to-day activities and will assume the role of executive chairman of the board.

Joshua Young previously served as president of YESCO Franchising, which operates across the United States and Canada. Joshua began his career working in fabrication and then became an account executive for YESCO Outdoor Media. Young proved instrumental in organizing and launching the YESCO Franchise business in 2011. Joshua Young holds a Bachelor of Science degree in Business Management from Westminster College and a master’s degree in Business Administration from the University of Utah.

Stephen Jones, who held the role of president of YESCO Custom Signs and YESCO Sign and Lighting Service for seven years, will now assume the role of senior vice president of YESCO Sign and Lighting Service.  

Sam Fisher, who served previously as franchise development manager, will assume a new position as senior vice president of YESCO Franchising.

Thomas Young, Jr. retains his role as chairman of the board of directors, while Paul Young and Jeff Young continue to serve on the board and as executive vice presidents.

Shapeshift Oakland wall art project at the Marriott Moxy Hotel

YESCO, the one hundred-year-old company known for creating internationally recognizable signs, recently fabricated and installed the “Shapeshift Oakland” wall art project at the Marriott Moxy Hotel in Oakland, California.

Faulders Studio designed the large structure as a six-story outline.

Capturing the energy of the Uptown entertainment district, “Shapeshift Oakland” provides a highly visible and identifiable marker for the new experience hotel, creating an iconic gateway to the adjacent arts neighborhood in downtown Oakland.

With its use of vertical lines, a distinct reference to the shape of the border of the City of Oakland merges with the historic legacies the iconic Paramount and Fox Theater marquees nearby.

Read the full article at signshop.com

21 New Wayfinding Signs in Carson Valley

The way visitors, and residents, navigate around the communities of Minden, Gardnerville, Genoa and Topaz Lake just got a little easier thanks to the efforts of a collaborative project to provide directional signage to some of the area’s trails, parks, golf courses and landmarks.

Twenty-one wayfinding signs showcase the available services including picnic areas or whether the area provides access for museums or historic sites, hiking, biking, horseback riding, water sports, or other recreation opportunities.

“One of the primary messages we use when speaking to potential visitors is to encourage them to ‘drive to it, not through it,’ and having this vital component complete helps in further paying off that statement,” said Jan Vandermade, executive director for the Carson Valley Visitors Authority, Visit Carson Valley. “What makes our community so rich are the gems that are off the beaten path. Numerous groups came together and worked closely on this effort to ensure that the experience and offerings were being promoted responsibly. This is a huge win for our community, as well as anyone who visits.”

Read the full article at carsonnow.org