When travelers arrive at Salt Lake City International Airport (SLC), they are welcomed into an environment designed with efficiency, accessibility, and comfort in mind. Recently named the No. 1 airport in the United States by Travel + Leisure for its punctual flights, traveler experience, and design, SLC’s success is due in part to the seamless integration of thoughtful wayfinding and informational signage—fabricated and installed by YESCO.

Since the first phase of The New SLC opened in 2020, YESCO has played a central role in bringing the airport’s traveler-focused design to life. To date, our team has fabricated and installed 9,485 signs throughout the airport, with additional installations ongoing as the project progresses toward final completion in the fall of 2026.

A Comprehensive Signage Program

Airports are among the most complex environments for signage. Every traveler—whether they are connecting across concourses, searching for a gate, or locating baggage claim—relies on clear, consistent, and accessible information at every step of their journey. For Salt Lake City International Airport, YESCO delivered a full spectrum of custom signage solutions, including:

• Wayfinding signs to guide travelers across terminals, concourses, and public spaces
• ADA code-compliant signage to ensure accessibility for all passengers
• Wayfinding signs to guide travelers across terminals, concourses, and public spaces
• ADA code-compliant signage to ensure accessibility for all passengers
• Digital displays and overhead identifiers for gates, terminals, and amenities
• Concessionaire, floor, and ceiling directory signage
• Ceremonial, recognition, and dedication plaques such as time capsule signage, art plaques and other memorials

This massive undertaking reflects the sheer scale of what it takes to support an international hub. From concourse entrances to restroom identifiers, every sign contributes to the airport’s reputation for traveler ease and efficiency.

A Traveler-Focused Design

Salt Lake City International Airport’s recognition as the best airport in the United States reflects not only its punctual flights and modern architecture but also the way it prioritizes the traveler experience. YESCO’s custom signs directly support this vision, ensuring passengers can navigate quickly and confidently while enjoying the airport’s bright, spacious, and mountain-inspired design.

From the smallest ADA placard to the dozens of etched art plaques featuring scannable QR codes, each sign installed by YESCO reinforces the airport’s traveler first approach. Together, these thousands of signs form an integrated system that keeps people moving, reduces confusion, and enhances the overall flow of the airport.

Looking Ahead

As the project nears conclusion, Salt Lake City International Airport stands as a model of how world-class industry signage contributes to an award winning travel experience.

At YESCO, we’re proud to help guide millions of travelers each year through one of the nation’s most celebrated airport—another example of how our craftsmanship and expertise bring clarity, accessibility, and design excellence to public spaces of every scale.

Learn more about YESCO’s large-scale signage projects and how our YESCO custom signs help shape destinations around the world.