Signs of Success®
YESCO completed a comprehensive exterior signage and lighting overhaul at Montego Bay Resort Casino, a Peppermill Resorts property in West Wendover, Nevada. The goal was straightforward: modernize the property's look with clean design and high-visibility illumination. Here is a breakdown of what went into the build: Building Lettering: Technicians removed the original signage and installed four new...
YESCO is pleased to share that Chief Revenue Officer Jeff Young has been honored with the World Sign Associates (WSA) Humanitarian Award. The award was presented during the association’s 79th Annual Meeting in Salt Lake City, Utah. The Humanitarian Award is WSA’s highest honor, designated to recognize members who demonstrate exceptional personal and professional integrity, benevolent...
Fourteen years ago, YESCO collaborated with artist Peter Wegner to build "Monument to Change as a Verb" (better known as the Adverb Wall) at the Stanford Graduate School of Business. This fall, our technicians headed back to campus to give the iconic 14-foot-by-18-foot installation a comprehensive update. Located at the Knight Management Center, the artwork features...
Our team brought a major new presence to historic downtown Lake Elsinore, California with the engineering, fabrication, and installation of three gateway signs designed to welcome visitors and highlight the area's rich history. Commissioned by the City of Lake Elsinore, we delivered three distinct elements along Main Street: an over-the-road primary sign, a secondary monument sign,...
A car drives past a billboard packed with three full sentences, a fancy script font, two website links, and a tiny logo hidden in the corner. How much of that message actually gets read? Almost none of it. Whether traffic is stopped at a red light or moving down the highway, outdoor ads operate on borrowed time....
Click Here For Downloadable, High-Res Photos At YESCO, every project is an opportunity to turn a client's vision into a high-visibility landmark. We recently wrapped up an exciting project in Commerce City, Colorado, working alongside local commercial real estate firm RE1313 to design, build, and install a custom exterior branding and lighting package...
Downloadable, High-Res Photos (Photos courtesy of Orange Barrel Media) Orange Barrel Media (OBM) and YESCO announce the completion of a new large-scale signage installation for The Comedy Store, located along the iconic Sunset Strip in West Hollywood, California. The project introduces a bold new visual landmark designed to enhance the venue’s visibility while...
You see them every day. Bold, eye-catching billboards that command attention. But have you ever wondered what it takes to take an idea from initial concept to a high-impact outdoor display? At YESCO, a successful campaign is much more than a printed sheet of vinyl. It's a carefully orchestrated blend of strategic...
Downloadable, High-Res Photos A development as massive as the new Buckeye Commons and Buckeye Commons West shopping complex needs signage to match. When Sunbelt Investment Holdings brought us on board to handle the complete package, we knew the project demanded serious scale. If you're driving down the I-10 corridor in Arizona, the centerpiece...
Downloadable, High-Res Photos Modernizing LA Union Station: 20 Million LEDs Meet Historic 1930s Architecture Los Angeles Union Station turns 87 this year. It's one of the busiest transit hubs on the West Coast, handling thousands of commuters every day, and until recently, its interior digital signs were showing their age. YESCO recently wrapped up a major interior...
For more than a century, the Fairfield Welcome Arch has greeted drivers entering downtown Fairfield, California. It is a massive point of civic pride and easily one of the city's most recognizable landmarks. When Fairfield looked to prepare the arch for its next hundred years, they reached out to YESCO. Because our own company history...
The HAPO "Flash Cube" at Clearwater Avenue and Columbia Center Boulevard is one of Kennewick's most recognizable sights. With its distinctive mirrored glass, it has served as a visual focal point in the Tri-Cities for years. We have completed an LED display retrofit on the building, upgrading its exterior display technology while preserving the signature...
Our team recently finished a signage transformation for The Vanderpump Hotel, Lisa Vanderpump and Caesars Entertainment's new boutique property at the corner of Las Vegas Boulevard and Flamingo Road. We collaborated with Caesars Entertainment to handle the fabrication and installation. The project replaced the legacy components across the entire property with a highly integrated, modern...
Click Here for Downloadable, High-Res Photos Click Here for Video Las Vegas (July 1, 2026) - Building on a 106-year legacy of creating, repairing and maintaining internationally recognized signs, we have unveiled a colossal new marquee for Caesars Palace at the iconic intersection of Flamingo Road and Las Vegas Boulevard. Designed, engineered, fabricated, and installed...
When Pro Lash approached us about their latest billboard campaign along I-15 near Lindon, Utah, we knew it wouldn't be your average installation. We just didn't expect them to have influencer Serena Neel pull up and immediately graffiti the fresh vinyl. Handing over a brand-new display to be spray-painted might sound a little crazy to some....
by James King — news3lv.com LAS VEGAS (KSNV) — As America approaches its 250th birthday, one family company that helped define Las Vegas’ world-famous glow is marking more than a century of shaping the city’s skyline. YESCO Custom Electric Signs has been in the Young family for 106 years, and...
Click Here for Downloadable, High-Res Photos For 106 years, we've been the team behind some of the nation's most recognizable signs. Today, we’re proud to share one of our latest completed projects: a full marquee reface and LED retrofit for the historic Roxy Stadium 14 in Santa Rosa, California. The theater’s existing four-sided marquee needed an...
With 31 years of experience at YESCO, Vice President Wesley Van Dyke brings a deep level of institutional knowledge to his position as the Rocky Mountain Region Sales Manager. He has worked across a diverse range of the company’s operations and service areas. His previous leadership roles include managing the Las Vegas region, overseeing the YESCO...
By Mike TeSelle — kcra.com FAIRFIELD, Calif. — For a second straight day, workers lifted in crane baskets continued a restoration effort of the century old Fairfield Arch. The landmark sign is coming down as part of a restoration effort led by fundraising from the Fairfield Lions club. "The arch...
YESCO is pleased to announce the appointment of Joel Warden as Vice President and Northwest Regional Manager. Joel is a 15-year veteran of YESCO with over 30 years of industry experience in sign production, sales, and project management. He succeeds Robert L. Short, who is retiring from the role after a distinguished tenure. We extend our...
We’ve spent over a century helping iconic brands shine. Across 106 years, we’ve learned that true power doesn’t come from electricity. It comes from the people who design, build, and maintain this legacy. Our service award program reflects a belief that a career here should be a lifetime journey, not a temporary stop. Just as...
Click Here For Downloadable, High-Res Photos If you’ve driven past Exit 27 on I-15 lately, you’ve likely noticed a new landmark. We recently completed a full-scale signage package for the new Sapp Bros. Travel Center in Toquerville, Utah, headlined by a massive, custom-built "Coffee Pot" tower. This project was a unique engineering challenge. Unlike...
Creating the signs that define a city’s skyline is a daily task at YESCO, but a recent project allowed us to apply our industrial expertise to the world of fine art. We are proud to have fabricated and installed “Waiting On A Light On The Corner By Sound Exchange,” a new public sculpture by Las...
At YESCO, we’ve spent 106 years building, repairing, and maintaining some of the world’s most recognizable signs. We are pleased to announce the completion of a high-impact digital display installation at the Colorado Convention Center, creating a dynamic new advertising platform in the heart of downtown Denver. Working alongside Branded Cities and Media Resources Inc., YESCO...
We’ve always known that billboards are a powerhouse for getting noticed. But every so often, a campaign comes along that reminds us exactly what happens when you pair a "larger-than-life" roadside presence with some digital savvy. Take SunPower’s recent hiring push in Utah County. This wasn't just another recruitment ad; it was a masterclass in being...
At first glance, it looks like a vintage piece of Arizona’s railroad history. Look closer, and you’ll see this 35-foot digital water tower in Peoria is anything but old school. We recently completed the design, fabrication, and installation of this custom replica, which mimics the historic infrastructure once common across the American West. While it stays...
By Evan Leake — fox5vegas.com YESCO has shaped the Las Vegas skyline since the 1920s, from the iconic Welcome sign to the Sphere LAS VEGAS (FOX5) — Las Vegas wouldn’t be what it is today without the giant flashing signs that catch the eye. One of the biggest attractions is the...
City of Peoria Newsroom Peoria, AZ (April 8, 2026) On April 7, with the flip of a switch, Mayor Jason Beck and the Peoria City Council turned on the messaging on a new digital water tower that blends Peoria’s agricultural and railroad roots with the ongoing revitalization of the Downtown area. “This project...
Click Here For Downloadable, High-Res Photos YESCO announces the restoration and modernization of the iconic Encinitas Gateway Sign spanning Coast Highway 101 in Encinitas, California. The project revitalized one of the city's most recognizable landmarks, preserving its historic character while introducing energy-efficient LED technology designed to ensure the sign's longevity for...
Click Here For Downloadable, High-Res Photos YESCO announces the fabrication and installation of brand-new pylon sign welcoming visitors to Horseshoe Park & Equestrian Centre in Queen Creek, Ariz. The 38-acre facility serving the Phoenix metropolitan area houses multiple arenas for equestrian competitions and demonstrations and hosts a variety of community fairs and events. The...
Click Here For Downloadable, High-Res Photos YESCO has completed a comprehensive signage and experiential graphics enhancement project at Greater Nevada Field, home of the Pacific Coast League’s Reno Aces. The upgrades debut ahead of the Reno Aces’ 2026 home opener on Friday, March 27, when the team faces the Tacoma Rainiers, the Triple-A affiliate of the...
Read Article on voyagephoenix.com Today we’d like to introduce you to Jeff Young. Jeff, we appreciate you taking the time to share your story with us today. Where does your story begin? YESCO’s story began 106 years ago when a young artist named Thomas Young began painting letters on walls, trucks, and posters, as...
On March 20, we celebrate 106 years of excellence. Since 1920, YESCO has grown from a humble $300 loan into an international leader in the sign industry. While our capabilities have transitioned from traditional gold leaf to the forefront of digital and lighting technology, our core values remain the same. Quality, Service, and Integrity are...
By Matt Baney on lmtribune.com ‘Blade sign’ removed from downtown Lewiston theater; restoration group plans to replace it The vertical “Liberty” sign that has been affixed for decades to downtown Lewiston’s iconic theater was removed Tuesday. But it will be replaced by a lookalike. The long-simmering effort to restore and reopen...
The 2026 YESCO Sign and Lighting Service Convention brought our entire network to the bright lights of Las Vegas. From February 18–20, more than 200 of our franchisees and corporate sign and lighting service professionals gathered at The Westin Las Vegas Resort & Spa. The event kicked off with an exclusive tour of our Las Vegas...
At YESCO, we don't just provide space; we provide the platform for brands to dominate the visual landscape. When a client brings a bold vision to us, our role is to ensure that their creativity translates into a high-impact reality. In a recent campaign located just off I-15 in Utah County, Sunshine Buns launched a...
At YESCO, seeing your brand glowing bright reminds us just how much we value our clients. We are grateful to be a part of your story. It’s a genuine pleasure to help your signs shine, your business stand out, and your message reach the world. Thank you for choosing us to keep your location looking its...
1931 – 2026 It is with great respect that we share the passing of our former colleague and friend, Benjamin F Jones Jr. Ben passed away on January 30, 2026, at the age of 94. For those of us at YESCO who had the privilege of working with Ben, he was more than just an employee; he...
YESCO and Orange Barrel Media (OBM) announce the completion of two large-scale signage projects for legendary Sunset Strip venues, The Roxy Theatre and The Rainbow Bar & Grill, located in West Hollywood, California. The new signage installations were designed and executed to enhance the visibility and presence of both venues along the world’s most recognizable entertainment...
YESCO is proud to announce the completion of the massive, illuminated gateway arch that spans the entrance to the city's historic heart. The project was completed alongside North Star Construction & Engineering, Inc. in cooperation with the City of Yuba City Public Works Department. The striking new sign was designed to celebrate the community’s identity...
When a piece of Las Vegas signage history comes back to life, it’s not only a restoration but also the continuation of a story. That spirit is at the heart of YESCO’s latest collaboration with The Neon Museum and El Cortez Hotel & Casino, bringing the vintage “Prime Rib $19.95” sign back to brilliant illumination....
A bright thank you to Jeff Young, Scott Hill, and the entire YESCO team for an absolutely fascinating and truly illuminating behind-the-scenes tour for the Downtown Vegas Alliance! A special shoutout to Jeff Young for sharing the remarkable story of the family’s journey in building a pioneering company that has been...
https://www.youtube.com/watch?v=Q4xK0OvkP-E&t=13s Once adorned with an array of iconic neon and light-based signs, State Street holds a vibrant cultural history that brought color and personality to Salt Lake City’s urban fabric. Honoring this legacy, the Salt Lake Art Design Board commissioned eight Utah-based artists to create neon-inspired artwork that celebrates and reimagines this history. The Life on State public...
If you're driving along Highway 789 just east of Lander, Wyoming, you might spot a billboard that looks a little… off-kilter. Don’t worry, it’s not a construction mistake; it’s a purposefully tilted board designed to catch your attention! This unique display was built to tilt in either direction, and our advertising partner, ARS, took full...
https://www.youtube.com/watch?v=lIDa-Uy-ftU YESCO proudly completed the installation of the historic Eagle arch on November 7, 2025. Spanning N. Eagle Rd., the landmark gateway celebrates the city’s heritage and marks the completion of the Downtown Mobility Project.
https://www.youtube.com/watch?v=5l_o0P8uY0Q Historic signs find new home at luminous tribute north of downtown By Lisa Sturgis and Tom Durian Published: Nov. 6, 2025 at 9:53 PM PST LAS VEGAS (FOX5) — Paris may be the birthplace of neon lighting, but the brilliant signage found its true home in Las Vegas. Historians believe the...
Every fall on Manufacturing Day, the National Association of Manufacturers celebrates the incredible world of factory production. This year, YESCO threw open its doors to give some lucky local Salt Lake City students an unforgettable behind-the-scenes look at how we light up the world. YESCO, a company whose legacy is embraced by the International...
If you’ve ever wondered how much billboard advertising costs, the answer is: it depends! Billboard pricing it's not one-size-fits-all; it’s influenced by things like visibility, location, demand, and format. In other words, what you pay comes down to how many people see your message and how valuable that exposure is for your brand. Factors Influencing Cost: Number...
By: Isabel Spartz on ktvq.com Posted 8:58 PM, Oct 17, 2025 and last updated 9:00 PM, Oct 17, 2025 BILLINGS — Nearly five months after a partial ceiling collapse forced the temporary closure of the historic Babcock Theater, the downtown venue remains under construction, but its story is getting the spotlight...
