YESCO Completes Nearly 4,000 Custom Signs at Allegiant Stadium

100-year-old company YESCO completes fabrication, installation of nearly 4,000 custom signs at Allegiant Stadium

Las Vegas (September 2020) – YESCO, a renowned company known for creating internationally recognizable signs, completed the fabrication and installation of nearly 4,000 signs at Allegiant Stadium. With a century of sign-making behind them, YESCO brought the Las Vegas Raiders’ new home to life with monumental rooftop lettering, exterior light ribbons and more.

“As a proud partner of the Raiders and a valued building partner of Allegiant Stadium, we are pleased to complete such an expansive project,” said Jeff Young, senior vice president and chief marketing officer, YESCO. “It’s enormously gratifying to be such a visible part of Las Vegas’ newest landmark structure.”

Encompassing approximately 50,000-man-hours of work, the project included the installation of notable signage such as the two rooftop signs spanning an impressive 564 feet each for a combined total of 115,056 square feet and comprising nearly two miles of outline lighting. Other signs, such as the stadium’s freestanding pylon sign, measures 124 feet in height and 44 feet in width, with the electronics portion spanning 80-by-36 feet.

To accentuate the dramatic architecture of the stadium, YESCO installed white light ribbons comprising one-and-a-half total miles of light band. Massive individual illuminated letters reading Allegiant Stadium on the interior and exterior of the facility range from 20 to 31 feet in height. At the Intermountain Healthcare Performance Center in Henderson, YESCO also installed all building and directional signs, including the largest Raiders shields measuring 27-by-25 feet.

YESCO Helping Bring Raiders into Las Vegas Era

LAS VEGAS (KTNV) — When Jeff Young strolls through the Neon Museum, it's like walking through a giant family scrapbook.

"We don't seem to remember the buildings as beautiful as they are but we tend to remember the signs," he said.

The signs -- enormous and impossibly bright -- have become synonymous with Las Vegas. And in many ways, it was Young's grandfather Thomas Young who put the light into the City of Lights and the neon into the Neon Capital of the World.

"I think about the countless, tireless hours that my grandfather put in traveling here from Utah in the day and all those man-hours it took to build these signs and take care of them all of these years," he said.

It's been 100 years to be exact since Young's grandfather Thomas started Thomas Young Signs in the small Utah town of Ogden. In 1931, gambling was legalized in Las Vegas. A year later, Thomas Young arrived, right on time...

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YESCO Builds New Las Vegas Archway

FOX5 News interviews Jeff Young about the new 80 foot high Las Vegas Archway being build by YESCO. "Sure we went as big as we really could here. The base span is 140 ft. It's 80 ft right to the top apex. There are nearly 900 lamps on this one face that you see behind me. So you know Vegas is so unique in so many ways, and this archway certainly represents how unique and how spectacular Las Vegas is."

Lady Liberty Dons “Silver and Black” to Kick-Off Las Vegas Raiders

LAS VEGAS (September 10, 2020) – Lady Liberty is betting on “Silver & Black” being THE Fall fashion colors as she now sports a Las Vegas Raiders jersey only days before the team kicks off its 2020 season.  

Fast Facts:

  • YESCO, the 100-year-old sign company associated with countless iconic Las Vegas signs, spent 200 man-hours fabricating the 60’-tall custom jersey and six hours to install it Thursday morning. September 10. Screaming Images printed the jersey.
  • Lady Liberty’s Raiders jersey weighs a little more than 600 pounds and is constructed from vinyl mesh with heat-welded edging material and heavy-duty grommets.
  • New York-New York’s Lady Liberty stands at 150’ tall.
Signs That Define a Building, and Sometimes a City
YESCO Featured in the New York Times

Building signs have grown into a $37.5 billion industry. Some have become so iconic they are permanent parts of the landscape, often standing in for their hometowns.

The sign business began with painters wielding brushes and daubing letters on storefront windows and over-building entrances. It has evolved into a $37.5 billion industry with companies capable of erecting signs that incorporate live news streams, interactive abilities, and artificial intelligence.

But the goal has always remained the same: Combine words and imagery to conjure an identity for a building and market it as a piece of real estate.