Las Vegas has been lighting up the Nevada desert since the 1930s, but many of its most memorable signs have been replaced with LEDs. So where did the famous filaments go? Lee Cowan takes us to a place preserving the city’s legacy in lights... Read full news article at cbsnews.com
YESCO Franchising has been ranked #8 among new franchise concepts by Entrepreneur magazine. Entrepreneur has been ranking franchise concepts since 1979. Each year, they rank the top 75 concepts which began franchising in the last 5 years. To be ranked among the top 10 franchise concepts in the nation is a tremendous honor and validates YESCO Franchising's unique approach to the sign and lighting service industry. entrepreneur.com
“Signs aren’t just signs any more, but part of a much broader based graphic and visual communication platform.”
Salt Lake City, Utah-January 3, 2017-Jeffrey S. Young, Senior Vice President and Chief Marketing Officer of Young Electric Sign Company (YESCO) has been elected ISA (International Sign Association) Chairman of the Board for the year 2017.
“My grandfather, Thomas Young, founder of YESCO, was elected president of the National Sign Association (a precursor of ISA) in 1936 and served for two terms. He and others were able to envision the future in spite of pre-World War II anxieties and pressures. They understood what signs meant to customers and the economy,” said Jeff. Ben F Jones, former general manager of YESCO, also served as NESA president in 1978.
During his tenure, Jeff plans to intensify efforts to help members expand into new printing and digital technologies, most of which are showcased at the annual ISA Sign Expo. He, along with other association leaders, will focus on providing greater support to affiliate associations located throughout North America and abroad. Additionally, they intend to combat influences that threaten or weaken the sign, graphics, and visual communication industry.
“Signs aren’t just signs any more, but part of a much broader based graphic and visual communication platform. Just as our predecessors did, we will work to guide and expand our industry to fulfill our role in building local, national, and international economies. ISA is well positioned to provide the leadership to embrace and leverage these immense opportunities,” said Jeff.
Jeff and his brothers, Michael T. Young, and Paul C. Young, are third generation with YESCO and work closely with their father, Thomas Young Jr, who remains active and involved with the company. Jeff has spent 36 years at YESCO in various positions, including sales and division management. He has worked throughout his career to help YESCO grow to be one of the largest custom sign companies in North America. The company will celebrate its 100th anniversary in three years.
Jeff has a bachelor’s degree in business management, with a minor in Japanese. He obtained a master’s degree in business from the University of Utah. He has recently served as the President of the World Sign Associates and was featured in the Emmy Award Winning series Undercover Boss in January of 2016. Jeff has been married for 28 years and has five children.
YESCO was honored to receive the Best of State Legacy Award. The award was presented at the Best State Awards Gala held May 18, 2016 at the Salt Lake Convention Center Grand Ballroom in Salt Lake City, Utah. Best of State is the premier recognition and awards program with the mission of recognizing outstanding individuals, organizations and businesses in Utah.
"The Legacy Award honors recipients who are major promoters of the Best of State program while endeavoring to ensure the success and quality of life to make the world a better place and impact those in the local community," said Mark Layton, Director of Best of State. "YESCO is only the second company in Utah history to be awarded the Legacy Award."
"We are thankful for you all who are friends, customers, who are very proud to be citizens of this great community and I hope that this wonderful movement of the Best of State can keep going forward. We thank you for your efforts and the fine honor that we are being paid tonight," said Thomas Young Jr, Chairman of the Board, when he accepted the award on behalf of the company.
YESCO has been privileged to be a sponsor and contributor to the Utah Best of State for the past several years.
Joshua M. Young was recently appointed President of YESCO Franchising. Josh assisted with the founding of YESCO Franchising in 2011 and has served as its Vice President and General Manager. Under his excellent leadership, YESCO Franchising has grown to 89 territories in the Central and Eastern United States and Canada.
Josh has worked at YESCO for 16 years. He began his career as a helper in the layout, neon and vinyl departments. After returning from a leave of absence he excelled as a risk manager for the company. Josh then transitioned into an account executive for YESCO Outdoor Media. He has been described as capable, focused, committed, caring, and a great employee.
His work experience also includes employment at The Academy for Creating Enterprise. This non-profit organization teaches young people the skills necessary to own and operate small businesses in third-world countries. He continues to serve on the board of directors of this charitable organization.
Josh earned his bachelor’s degree in Business Management from Westminster College and a master’s degree in Business Administration from the University of Utah.
March 20 marks YESCO’s 96th anniversary. For nearly a century, YESCO has remained a leader in the manufacture and maintenance of signs and lighting. Such a reputation is only possible by dealing fairly, honestly and consistently with customers year after year, generation after generation. Our customers’ continued success ensures our continued success. Thank you for letting us help bring your success to light.